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Pacific Place

Pacific Place Wayfinding

Reimagining indoor navigation

Project summary

Swire approached us for a digital way finding solution for their deluxe new Hong Kong shopping mall designed by Thomas Heatherwick. Our location-aware interactive kiosks featured groundbreaking 3D maps that automatically oriented to individual users. The project was a unique and ambitious, never before had this level of detail been attempted for a wayfinding system. Completed over a 6 months period the outcome was completed to the highest standard and is still in use today.

Brand
Role
Senior Design
Year
2010
Details

Design and interface echoed physical cues from Heatherwick’s design - warm, organic lines and precise, smooth movements in response to the lightest touch.

Users can quickly find shops, restaurants, amenities and offers. It also includes live weather typhoon updates from the local weather bureau.

Details

Design and interface echoed physical cues from Heatherwick’s design - warm, organic lines and precise, smooth movements in response to the lightest touch.

Users can quickly find shops, restaurants, amenities and offers. It also includes live weather typhoon updates from the local weather bureau.

05 — my role

Design, development and roll out of the system. I was a key part of the team from initial conception to final delivery.

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